Back Concert-show "Memory of UFO TV SHOW"

360° Campaign for Concert-Show "UFO" 2019
Client: Doc&Fish
Period: October-December 2019

Eclective team was asked to reaalize a full 360° promotional campaign for concert-show "UFO", held on the 20th of December in Hall 1 (National Palace of Culture).

We organized a mass campaign with around 600 00 people reached:

  • TV, radio, online and print media coverage with Concert-show "UFO" National media coverage
  • 50 media partnerships, which we realized more than 100 special P.R. publications - TV and Radio guest appearances, specialized concert's reviews and TV live streaming from the press-conference and from the night of the show.
  • Video ad for TV and online rotation
  • Sponsorship agreements
  • Digital campaign in Facebook, Google and other partnership networks
  • Outdoor ad campaign with posters, flyers, billboards and etc.
  • Ad Campaign in Sofia Metro stations with billboards, flyers and video spot on Metro's stations screens
  • Organization of the event - 3500 people audience.